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Book Review – The Value of Grit
In her book, “Grit: The Power of Passion and Perseverance,” Angela Duckworth writes that talent and IQ matter, but without genuine effort, they’re merely the… Read More »Book Review – The Value of Grit
Scope creep: It can destroy a project from within
What is scope creep? It’s the threat of a project exceeding the control of its manager. Any major project must be clearly defined, documented, and… Read More »Scope creep: It can destroy a project from within
Savvy tips for your trade show exhibit budget
Here’s how to keep your budget in control and maybe even save money on your trade show space. Space cost: According to trade show experts… Read More »Savvy tips for your trade show exhibit budget
Entrepreneurs: To impact the world in a big way
Growing up in Berkeley, Calif., in the 1970s, Reid Hoffman was entranced by role-playing tabletop games. By the age of 12, he was a paid… Read More »Entrepreneurs: To impact the world in a big way
Take care on social media
Facebook founder Mark Zuckerberg once said: Nothing influences people more than a recommendation from a trusted friend. That’s helpful for dispensing good advice on dog… Read More »Take care on social media
Show booth needs access, not just size
Bigger isn’t necessarily better when it comes to a trade show booth, marketing companies say. Instead, traffic flow and location can better influence sales. According… Read More »Show booth needs access, not just size
Local marketing: Voice search; Google business listings
Voice search is on the rise. Maybe it’s because big fingers on tiny keyboards are clumsy. Or maybe just because it is so easy and… Read More »Local marketing: Voice search; Google business listings
The Power Of Business Storytelling
Storytelling in business is just like doing so in a motion picture, television series, a Broadway theater, books, newspapers, magazines and on the Internet. Everybody… Read More »The Power Of Business Storytelling
The tiny get-rich-quick idea that worked big time
While growing up in the tiny country town of Cricklade in north Wiltshire, England, Alex Tew was known as a maverick entrepreneur. At the age… Read More »The tiny get-rich-quick idea that worked big time
Book Review: Is Online Interaction Worth Our Privacy?
Although it’s easy to shop online these days–and communicating with others is faster than dialing a phone number–it all comes with a price. Our privacy.… Read More »Book Review: Is Online Interaction Worth Our Privacy?
Trade show magic: A treat that draws a crowd
Here’s a trade show treat that draws a crowd. And it’s a simple trick: Hire a magician. Armed with the requisite savvy and strategy, magicians… Read More »Trade show magic: A treat that draws a crowd
High tech companies: Lots of jobs and skills in demand
They are the elite positions of the 21st century: Tech jobs, where the magic happens in companies that have changed the world. The surroundings can… Read More »High tech companies: Lots of jobs and skills in demand
How to lure visitors to your trade show booth
In the trade show business, it’s all about bang – but with minimal traffic to your booth, all you’ll hear will be the whispers. Here,… Read More »How to lure visitors to your trade show booth
